Monday, February 18, 2008

10 COMMON MISTAKES PEOPLE MAKE WHEN TRYING TO SELL A HOME

1. Not understanding the market. The Realtor doesn’t determine the value of a home, the market does. A Realtor helps interpret the data based on trends in the neighborhood which are not accurately reflected in what one's heard but in what the statistics of recent solds show.

2. Not cleaning thoroughly enough. A homeowner may overlook the details but when a buyer is touring a home she is very conscience of dusty baseboards and moldy grout in the shower. Please keep the toilet lids down.

3. Not decluttering. Personal collections, family photos and sometimes extra furniture are a distraction to the potential buyer. Don’t clear to the extent that it looks like a hotel room but remove everything in excess. Consult a home stager.

4. Not removing pets. Not everyone likes dogs or cats. Some buyers have allergies or fears. It’s hard to show a property with a barking dog or multiple dogs in the backyard. Once, when showing a home, we left because a parrot was searching so loudly we couldn't talk.

5. Not removing odors. Nothing will turn a buyer off faster than odors in the house. Room deodorizers are pleasant but do not mask orders. Ask someone who doesn’t live in the home to tell the truth about possible odors. Common unpleasant odors: cigarettes. pets, mildew, diapers, garbage, pesticides in the garage.

6. Not keeping the yard pristine. The first impression will make a difference as to whether the buyer even enters the home.

7. Not removing yourselves. Please leave when a buyer comes. It’s very intimidating and the buyer won’t look, won’t talk and won’t stay long. They always say they are uncomfortable and want to leave asap.

8. Listening to the advise of coworkers whose advise may be based on a different experience, a different market and a different decade rather than a professional Realtor.

9. Not approaching the sale as a business transaction. The objective is to sell the house. Don’t take it personally.

10. For-sale-by-owner. According to NAR, 9 out of 10 for sale by owners eventually list with a realtor. A realtor has the resources to properly price a home, advise you on home readiness, market the home and negotiate through to closing.

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